Title Boxing
Background:
- Title Boxing sells gear for boxing training and competition.
- Title Boxing Club is affiliated with Title Boxing. It offers in-person and virtual boxing classes.
Title Boxing’s campaign goal is to create engaging product descriptions. The company wants ambitious and elite boxers to choose Title’s boxing equipment.
Title Boxing Club has two campaign goals:
- Encourage people who workout regularly and semi-regularly to sign up for in-person classes.
- Promote their virtual boxing program and workout library.
Title Boxing Club wants to target people who feel too busy to workout. They also want to encourage people who are just starting their fitness journey to try a workout.
The target audience for Title Boxing Club includes:
- Men and Women
- Age 25-35
- Have been active in the past or just starting their fitness journey
- Busy – work full-time – usually desk jobs
- Have families or significant others
- Shy about getting back into the gym
The target audience for Title Boxing includes:
- Competitive boxers
- Their family encourages them to box
- Ages 16-35
- Men and Women
The brand voice is informative and encouraging.
Facebook Posts
Email Ads
Product Descriptions
